Thursday, August 16, 2007

Happy In The Trenches

Slip of a Girl has a (two part) interview with Nerys Hebdon of And God Created Woman. This is from part one:
Slip: ...But I find that many lingerie brands and other companies with products which are clearly associated with sex -- sell themselves based on sex even -- are reluctant to be associated directly with sex. For example, there are restrictions on ads, affiliate programs, and places where the products might be seen. And there are outrageous reactions to sexy women. Have you run into any similar troubles or reactions with your company?

Nerys: I've had a few sales calls which have ended abruptly with "we don't do anything like THAT!" and one lady even wiped her hands clean on her skirt after reading a flyer. But I'm happy to say those reactions have been far out-numbered with those of support and enthusiasm -- in fact I've had a lot of candid reactions "remember when we used to do that dear?!"

Slip: Someone actually said, "remember when we used to do that dear?!" I don't know whether to giggle or cry over that... Why should people have stopped?!

Nerys: I know what you mean... he still had a twinkle in his eye though!

It reminds me of the quote "When things don't work well in the bedroom, they don't work well in the living room either". I think there's a lot of truth in that.
In part two, Nerys says that while she didn't plan on entering the 'sex' product market, she's happy to be here:
I wasn't really put off by the sexy thing (in fact I love being able to work in that field) although I know it's perceived as 'bad' by some people. I think there are some great brands out there (Coco de Mer, Agent Provocateur, Myla) that have pioneered sexy on 'her' terms -- or in a less male-focused way and there's a clearly a market for it.
I like hearing from those happy in the trenches, don't you?

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