I'm Just Sayin'...
These were the only two take-away pieces either candidate had, which were sitting with the "I voted" stickers and obligatory party volunteer sign-up sheets.
While it's rather clear that Barack Obama's was intended to get people to the caucus sites, it says absolutely nothing about himself, his platform, or anything about his candidacy other than "Our Moment Is NOW". And the back side has so much 'white space' that I consider it a waste; it may as well not have a back side. Or a front side, really.


Whatever your opinions about Hillary Clinton's stands, at least she put them on her promo piece ~ along with the caucus info. It's pretty clear she wanted the people who went to the caucus to at least know her, to be able to vote for her.
Overall, were I grading such pieces, I'd flunk Obama.
Labels: commentary, communication, marketing, PR
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